Authentic Hyderabad Spices by Babaji Masala

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The Beginning (1810–1910)

In 1810, a Marwadi business family from the Nagaur district of Rajasthan migrated to Hyderabad and established their food trade. They began by dealing in jaggery and soon became a well-known name in the food products business. Over the next century, their reputation for honesty and quality earned them significant success.

Seth.Shankerlal Ji Rathi

Expansion into Spices

After gaining recognition, the family expanded their business from jaggery to spices. They worked as mercantile commission agents, trading jaggery from Northern India to Southern India, and spices from Southern India to Northern India. This inter-regional trade continued successfully for three decades

Seth.Ramdev Ji Rathi

The Beginning of Babaji Masala

Under the leadership of the late Mr. Ramdevji Rathi, who had vast experience in the spice trade, the family took a major step forward by milling spices and creating unique blends to deliver authentic flavors. On 16th September 2002, BABAJI MASALA was officially launched under the management of his three sons—late Mr. Sri Gopal Rathi, Mr. Raj Gopal Rathi, and Mr. Venu Gopal Rathi.

Over the next 18 years, Babaji Masala expanded across Telangana, Andhra Pradesh, Karnataka, Maharashtra, and Goa, earning a strong reputation for authentic Hyderabad-style spices. To further strengthen its presence, Babaji Food Product Private Limited was established on 27th February 2020, marking a new phase of national and global growth.