Seth.Shankerlal Ji Rathi
Found Of Company
The Beginning (1810–1910)
In 1810, a Marwadi business family from the Nagaur district of Rajasthan migrated to Hyderabad and established their food trade. They began by dealing in jaggery and soon became a well-known name in the food products business. Over the next century, their reputation for honesty and quality earned them significant success.
Expansion into Spices (1910–1940)
After gaining recognition, the family expanded their business from jaggery to spices. They worked as mercantile commission agents, trading jaggery from Northern India to Southern India, and spices from Southern India to Northern India. This inter-regional trade continued successfully for three decades, until around 1940.
Seth.Ramdev Ji Rathi
Seth . Sri Gopal Ji Rathi
Transition to Spice Trading & (1940–2002)
From 1940 onwards, the fifth generation of the family carried forward the spice trading business. By 1992, under the leadership of the late Mr. Ramdevji Rathi, who had vast experience in the spice trade, the family decided to take a major step forward. With his vision, they began milling spices and creating unique blends to bring authentic flavors to food lovers worldwide. Finally, on 16th September 2002, the brand BABAJI MASALA was officially launched under the management of his three sons: the late Mr. Sri Gopal Rathi, Mr. Raj Gopal Rathi, and Mr. Venu Gopal Rathi.
Mr.Raj Gopal Rathi (MD & Chairman)
Modern Era & New Heights (2002–Present)
For the next 18 years, Babaji Masala flourished across Telangana, Andhra Pradesh, Karnataka, Maharashtra, and Goa, becoming a trusted name for authentic Hyderabad-style spice blends. To further expand and strengthen their presence in the spice industry, the family established Babaji Food Product Private Limited on 27th February 2020, marking a new chapter in their remarkable journey toward national and global growth.
